August 6, 2010
Why do we make presentations? The more I think about it, the more I realize that we do them because we want to sell something… maybe not a physical product, but something: maybe a viewpoint, some information, a concept, interest in your services,… whatever. If you don’t want the audience to have “something” after your talk, why bother?
Next time you are doing a presentation, think about what you are selling…
and to whom you are selling…
only then can you decide on the perfect pitch, because you want to make that sale!!!
July 28, 2010
In a previous post I urged people to practice what they preach. I realize doing so is not always easy and may take some commitment. So I decided its time to do just that. Everybody that knows me would know that I have many things to say about presentations, especially about people that cause “Death by Powerpoint”. Yet everybody that has ever listened to me would probably debate whether I have the right to talk about presentations… OK, I don’t think I am the worst speaker that exists, but I am certainly not the world’s leading practitioner as far as speaking is concerned. So the question is how to get better?
Read the rest of this entry »
July 25, 2010
The number of presentations in the world must be staggering. I would not know how to estimate it, but thinking about presentations made me think that we can classify any presentation in one of four quadrants: Read the rest of this entry »